Sustainable support from Velvet Toilet Tissue

Velvet Toilet Tissue teamed up with Kew to build Treehouse Towers - an exciting new outdoor play area at Kew Gardens, constructed from sustainably sourced trees.

16 Apr 2010

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Treehouse Towers opened this Easter and provides an outdoor area for children to play in a sustainably sourced environment.

Treehouse Towers, which opened this Easter near Climbers and Creepers - the popular botanical indoor children’s play area at Kew Gardens - has been built with the support of Velvet.

This wonderful new play area allows up to 300 children to climb up ladders, clamber across rope bridges and slide their way down three towers. Suitable for children aged from 3 to 11 years, the area features a 20m long zip wire, two giant swings, scramble nets, slides and a mountaineering ramp for families to enjoy, whilst also offering educational opportunities for children to learn about and appreciate trees.

This new area of the Gardens allows children to play and let off steam in a safe and secure environment. Discovering and learning about trees and nature are presented in a stimulating way, through interpretation boards and games.

Professor Angela McFarlane, Director of Content and Learning at Kew, says, "Each week we welcome thousands of children and their parents to Kew Gardens. We are very pleased that we are now, through support from Velvet, able to open Treehouse Towers - it provides an exciting, dynamic play area for children to enjoy, and learn about the importance of trees in the environment and their uses in the world."

Treehouse Towers at Kew Gardens is sponsored by Velvet

The sustainably sourced equipment was built from FSC certified wood, which connects with Velvet’s ‘three trees’ initiative: ensuring that three trees are replanted for every one used.

Traci Baxter, Brand Manager for Velvet, comments: “We are very excited about the launch of Treehouse Towers at Kew Gardens. We feel that as well as it being a place for families to enjoy outdoor play, it also aims to encourage children to take a continued interest in trees and the environment.“

This partnership between Kew and Velvet has created a safe and educational environment for families to spend time in during their visit to the Gardens, as well as a long-term relationship between the two organisations through uniting common goals.

For other corporate sponsorship opportunities available please contact David Tatham at d.tatham@kew.org or +44 20 8332 3226.