Hard Rain: What'll You Do Now?

Enjoy an inspiring new photography exhibition that illustrates Bob Dylan’s A Hard Rain’s A-Gonna Fall.

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View on map: UK - Kew Gardens,

14 May 2011

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News - Hard Rain exhibition

Hard Rain photography exhibition on Syon Vista.

About Hard Rain

Hard Rain is a groundbreaking, internationally acclaimed touring exhibition, now displayed at Kew alongside brand new exhibit What’ll You Do Now?

The story of Hard Rain began in 1969 when its founder Mark Edwards, lost on the edge of the Sahara desert, was rescued by a Tuareg nomad who led him to his camp, made a fire and started playing Bob Dylan’s A Hard Rain’s A-Gonna Fall. Edwards was inspired to set out on a 30-year photographic journey taking him to over 150 countries. The result is Hard Rain, a photographic essay following the Dylan lyric line by line to illustrate the interlinked challenges of poverty, population expansion, habitat destruction, species extinction, pollution and the wasteful use of resources. Often considered in isolation, these challenges are all intrinsically linked with climate change.

The new display, What’ll You Do Now? explores solutions to the problems raised in Hard Rain. From new technologies and development projects through to lifestyle approaches, the display highlights British-led solutions at home and overseas, and presents to visitors the need for them to be scaled up and widely adopted to help create a more sustainable future.

Please note: this exhibition contains strong content and images.

Presented by Hard Rain Project and Royal Botanic Gardens, Kew and supported by People's Postcode Lottery. The carbon emissions from Hard Rain Project have been fully offset through Rainforest Concern's Forest Credits programme. Featured books and DVDs are available in the onsite shop and at www.hardrainproject.com




1 comment on 'Hard Rain: What'll You Do Now?'

Rebecca Lockspeiser says

22/10/2011 9:32:03 AM | Report abuse

Very powerful exhibition - made me cry. Everyone should go and see this and then use it to help save the planet.


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